Why a roadshow? The basic idea is that companies present their services close to the customer. In this way, individual customer service can be experienced at first hand. Roadshow event marketing can take many different forms. Drive with an individually equipped event truck or book unusual event locations to impress your customers at first sight. No matter how the events are planned, decentralised roadshows have special challenges, especially when it comes to the costs of logistics and design. As an experienced roadshow agency, we provide professional and individual support through
Success factor no. 1:
Conveying information in a comprehensible way
Are you planning a roadshow? Here it's all about conveying information in the most interesting, exciting and emotional way possible. As an experienced event agency, we support companies that want to present their products within the framework of a roadshow and create spaces for fascinating product presentations on site. From conception and planning to realisation and follow-up, we are at your side and ensure that your messages and product information are safely received through intelligent communication measures. We are your roadshow agency for
Success factor no. 2:
Arouse emotions sustainably
The central objective of a roadshow is to inspire and emotionalise the guests and to arouse positive feelings in the interested parties. We know how to win the hearts of participants with an on-site presentation. As an experienced roadshow agency, we promote person-to-person communication and use proven and/or specially developed innovative tools to evoke strong emotions. When developing exciting roadshow concepts, we use the entire claviature of event marketing and apply our experience in a targeted manner. This is how we create a roadshow of great emotions.
Success factor no. 3:
Benefit from a full-service agency
Roadshows have their own rules. Even the location poses special challenges. Organisers are on unfamiliar territory, lacking the typical home advantage of an internal event. Set-up and dismantling must be as efficient as possible, information must be conveyed compactly and all the necessary utensils must be on board. There is hardly any time for additions or touch-ups on site. As your experienced full-service agency, we take care of the big picture and the smallest details. Whether tent construction or show truck, hotel or participant management, communication, route planning or travel bookings for the crew: with us, your roadshow is in the very best hands.
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"I have been working successfully with the commacross team for almost 10 years. Always fresh ideas for emotional live communication, perfect organisation and high personal commitment. That's fun and ensures really good event feedback from our customers."
Mathias Büttner, Citrix
Marketing Director for Central Europe
"For years we have appreciated the creativity and commitment of commacross. Especially with the highlight productions and the digital media for our flagship fairs. The team does a really good job."
“Commacross has been our partner for the development of media and the design of our exhibition stand since 2019. We appreciate the creative dialogue and smooth collaboration."
