Digital trade fair briefing for your team
Create the team briefing digitally, quickly and easily with our briefing app
Optimize communication with your staff at the trade fair with our briefing tool. With our web-based briefing app, you can ensure a successful sales team that perfects your trade fair presence. Device-independent and available at any time without download or installation. Easily create a digital trade fair briefing for your employees with our briefing app.
Our briefing app at a glance:
- Created in the corporate design
- Web-based and without download
- Device-independent
- Simple administration
- Always up to date
Briefing app
Features & functions of Commacross
Exhibition stand
Visualize the trade fair stand with all the important highlights
Products
Provide a detailed briefing on all products, including media
Contacts
Integrate contact persons into your briefing app
Feedback
Use the digital briefing app as a form of feedback for your trade fair presentation
Trade fair briefing via app: 1. optimized for smartphones
The smartphone is the communication tool of choice at trade fairs. Not only for your target group, but also for your employees. That's why our trade fair briefing tool is optimized for this and very easy to use. Your sales and trade fair team has the briefing with all the information about your trade fair appearance, trade fair stand and your services quickly to hand and always available. Concentrate on talking to your customers and save time on staff communication. Our simple trade fair briefing tool enables you to take short routes and thus save a lot of time. This is how we get you to your trade fair goals faster!
- All information about your trade fair appearance in your pocket thanks to the briefing app
- Digital briefing optimized for smartphones
- Simple and intuitive handling
Trade fair briefing via app: 2. easy administration & creation
With our briefing app, you can maintain and adapt all content yourself. We create the basis for you once in your corporate design. You can then create your own briefing and manage all the information yourself. Our trade fair briefing tool is intuitive and easy to use. No extensive training is required. You can integrate texts, images and videos and provide downloadable documents. The options are varied and very flexible. Of course, we can also create and manage your briefing for you on request.
- Initial provision of the briefing app via Commacross
- Self-management of all information for the trade fair briefing
- Simple administration - no time-consuming training required
Trade fair briefing via app: 3. efficient communication
A trade fair presence is time-consuming, cost-intensive and often inefficient. We develop solutions for better trade fair stands, optimal use of budgets and more efficient trade fair communication, both internally and for your target groups. The trade fair briefing is of crucial importance here. With the information it contains, it lays the foundation for your trade fair marketing by the staff on site. With our briefing app, you can ensure more efficient communication with short and fast channels. In our briefing app, all information can be found where it belongs and is easily accessible. This means that your employees are always informed, and nothing stands in the way of a successful trade fair appearance.
- Trade fair briefing as a decisive factor for a successful trade fair appearance
- All information quickly to hand
- Attractive design, clear presentation
The right briefing for your trade fair stand
Do you laboriously create PDFs for the trade fair briefing? Do you send them several times to all possible colleagues due to changes? Are there gaps in the information despite careful preparation of the team briefing? With our briefing app, these experiences are a thing of the past!
Create your trade fair briefing centrally and manage it yourself. Simply send the briefing app as a link or call up the briefing using a QR code. The information is always up to date - there is no need to send it multiple times, even if there are changes. The briefing app provides all the information quickly and in a visually appealing format. Whether on a PC, laptop, tablet or smartphone. With our briefing app, mobile devices become smart trade fair guides.
- No need to send out multiple trade fair briefings - even in the event of changes
- Efficient communication with staff - all information at a glance
- Briefing app available on all devices and optimized for smartphones
Innovative briefing for your sales team - at trade fairs, events, congresses and conferences
Keeping many employees optimally informed is always a challenge. Every trade fair appearance presents the marketing team with this task and presentations or PDFs are usually laboriously created. We have a better solution for communicating trade fair objectives to an international sales team. Our innovative briefing app enables quick and easy team briefings. Provide brief, digital information about your trade fair stand, trade fair objectives, product highlights, services and much more. No download required, simply call it up as a web application via a link! The simple administration enables you to communicate much faster with your colleagues and save a lot of time.
- Briefing app with simple template for an optimal team briefing
- All relevant information clearly collected and in one place
- Available in several languages for international trade fair appearances
Our briefing app is a software tool based on our trade fair expertise. It is optimized for maximum user-friendliness and ease of use. To this end, the data is structured pragmatically with topic buttons in the customer's corporate design. For maximum flexibility, our briefing app is web-based and therefore immediately available on all devices without downloading. Since the smartphone has become the decisive communication medium, especially at trade fairs, we have optimized our briefing app accordingly. With a click on the home screen button, all trade fair information is permanently and clearly available and can be accessed directly at any time.
As a rule, we provide the briefing app within a short period of a few weeks. The duration depends on the customer's individual wishes and requirements. Please contact us for a customized offer.
Many companies send various PDF documents to their stand personnel in preparation for the trade fair, updated again and again. On the one hand, this is cumbersome, and on the other hand, the PDFs are often not clearly laid out. Our web-based trade fair briefing can be accessed via a link and always provides the latest information. Multiple mailings are no longer necessary. The content and data can be managed independently and centrally by the customer. The digital briefing is available 24/7 and can be accessed on laptops, tablets and smartphones. This makes the trade fair briefing more efficient and structured for employees, which significantly simplifies preparation. If desired, the briefing data can also be protected with a password.
1. simple and intuitive use
2. fast availability and up to date of the data
3. no download, no installation
4. attractive and clear presentation of the content
5. accessible via smartphones and always at hand
6. flexibly accessible on all devices
7. simple and centralized administration
8. password protection possible
The digital trade fair briefing is a helpful tool for quickly communicating information about your trade fair stand. The tool therefore serves to optimize your own sales through digitalization. Interactive product presentations are a trend of the future and can be easily integrated. This allows new products to be presented emotionally and dynamically. At the same time, these media can be used on other marketing and sales channels, e.g. on the website, in web stores, in web meetings or in personal sales talks. The synergies are manifold and cost-efficient to realize.
Leading companies rely on the know-how of commacross.
"I have been working successfully with the commacross team for almost 10 years. Always fresh ideas for emotional live communication, perfect organisation and high personal commitment. That's fun and ensures really good event feedback from our customers."
Mathias Büttner, Citrix
Marketing Director for Central Europe"For years we have appreciated the creativity and commitment of commacross. Especially with the highlight productions and the digital media for our flagship fairs. The team does a really good job."
Ramona Augusto, Bitzer
Head of Events, Digital Media and Promotions“Commacross has been our partner for the development of media and the design of our exhibition stand since 2019. We appreciate the creative dialogue and smooth collaboration."
Kerstin Löffler, Faller Packaging
Head of Marketing & Innovation- "Commacross provided us with excellent support for the presentation of world firsts at the ISH trade fair. Innovative media technology, attractive content, and a strong staging."
Peter Schönenberger, Sauter
Head of Marketing and Product Management - "Our 50th AUMA anniversary was a very, very big success for customers, partners and employees. The imaginative event concept and the targeted project management over almost two years were the guarantee for this."
Markus Zeller, AUMA
Head of Advertising - "Eberhard Freiensehner and his team are an important agency partner for us. Digitalisation is a big challenge for Zehnder and commacross offers diverse solutions for successful marketing at trade fairs and events."
Heiko Braun, Zehnder Group Deutschland
Managing Director - "Commacross offers innovative trade fair communication. We use the trade fair app from commacross for internal team briefings. A great solution for faster communication."
Waldemar Witulski, ZF
Consultant Trade Fairs and Exhibitions - "Already in the first talks we had a very good feeling and have not been disappointed. Commacross is a partner for the future."Jan Friedrich, Bucher Hydraulics
Head of Marketing - "Commacross is a fast, flexible and always committed partner. An agency you can always rely on."Sandra Parpan, ARGO-HYTOS GmbH
Group Marketing Service & Communication - "The development of the interactive WebApp product presentation worked great with commacross. The WebApp ran stably all three days at the fair; we had no downtimes."Stephan Dürr, Hummel AGHead of Marketing & Communications
