People love games - and especially trade fair prize games. Offer your visitors innovative touchscreen games in the form of competitions as an attractive interaction opportunity at the trade fair. Use the human instinct to play to inform or inspire interested parties - a proven method to increase dwell time and generate new leads.
Learn all the important information about our trade fair games in 100 seconds.
Your advantage no. 1
Gamification is on trend
Homo ludens [the playful human being] - according to one explanattion - develops his cultural skills primarily through play. This insight is increasingly being used in the design of training and further education programmes, and in the development of apps or new event formats. In the context of trade fairs, this opens up new possibilities for addressing customers. Our trade fair prize games make it possible for visitors to playfully engage with a company's brand, messages, and products. Attractive prizes encourage participation and offer starting points for customer discussions. Benefit from the gamification trend by:
Your advantage no. 2:
Score with flexibility
Digital competitions from commacross offer you the greatest possible flexibility. Our touch games address visitors of all ages and can be played by all generations. In terms of lead generation, visitor contact data can be recorded before the game begins or at the end of the game and read out for further marketing measures. The technology allows for individual customisation: You determine the type and scope of data collection. The choice between purchase and rental options enables the flexible use of the games at trade fairs, events or promotions.
Trade fairs are experiences - especially if you succeed in informing visitors at the trade fair stand in a playful way and at the same time emotionalizing them. A trade fair game offers excellent opportunities for a simple, fast and low-threshold customer approach. Our interactive games fully exploit the potential of digital media: Modern design, target group-oriented communication and exciting content make the trade fair raffle an efficient marketing tool. Use the digital competence of commacross, design your trade fair presence as an emotional experience and win new employees and customers.
The visitor experience can be intensified by using digital trade fair prize games. Designed in the respective corporate design of the company, updated classic games invite participation and interactive engagement with the content of your trade fair presentation. Combined with an attractive prize option, this initial contact with the company ensures ad hoc emotionalisation. Whether informative, original, with direct product reference, or simply entertaining, whether digital quiz or memory: With our competitions in the form of touchscreen games, your trade fair presence will become a visitor magnet.
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In the course of numerous projects, our experts for trade fair concepts, communication design as well as video and 3D media have deciphered the decisive success factors. In the following, we present the ten best practices that are crucial for effective trade fair communication in the virtual world.
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