Your trade fair agency


Showroom design & foyer layout for your product presentation

Attractive showroom concepts – showcasing your brand to perfection

Transform your showroom or foyer into a stage for your brand and products. With a professional showroom design or a unique showroom layout, you can create impressive presentation spaces that will leave a lasting impression on your customers. Whether you’re planning a large marketing showroom or wish to redesign your reception area – we develop bespoke solutions to design your showroom and showcase your brand in the best possible light.

Showroom design by Commacross:

  • Attractive showroom design & well-thought-out architecture
  • Tailor-made foyer design for your reception area
  • Modern media design for brand presentation in marketing showrooms
  • Innovative media technology for interactive experiences
  • Unique presentations for products and brands

Showroom Design & Foyer Layout


From concept to completion

Architecture & Design


Showroom concepts and foyer designs that are aesthetically compelling and showcase your products to great effect. We help you create a showroom that perfectly represents your brand.

Bespoke Furniture Construction


Unique furniture and displays with integrated media technology that highlight your brand and delight your visitors. Our showroom design service includes bespoke solutions for your marketing showroom.

Modern media technology


Interactive touchscreens, LED walls and other technologies for innovative presentations and unforgettable experiences in your showroom design.

Multimedia content


Digital content such as 3D animations, product videos and interactive applications that bring your brand to life and round off your showroom design.

Creating stunning brand spaces


A professional showroom concept is far more than just a display area. It combines well-thought-out architecture, appealing showroom design and modern media technology to create an impressive world of experience. Our bespoke concepts are tailored specifically to your brand and your products. Whether you wish to design your showroom from scratch or optimise your existing showroom layout – the aim is to create a space that clearly conveys your messages, inspires customers and ensures your brand leaves a lasting impression. From creative spatial planning to technical implementation, we ensure that your marketing showroom becomes a real eye-catcher and is perfectly tailored to your target audience.

  • Bespoke architecture for unique brand spaces
  • State-of-the-art media technology for impressive presentations
  • Showrooms that bring the brand and products to life

Striking eye-catchers for small spaces


An inviting foyer is the first impression customers and visitors get of your company. Even in a small space, a well-thought-out foyer design can make a strong impact. With bespoke furniture, cleverly integrated media technology and creative concepts, we create eye-catchers that represent your brand whilst also being highly functional. Our focus is on communicating your messages clearly and utilising the foyer as a valuable presentation space. This creates a space that not only impresses but also strengthens your brand in the long term.

  • Showroom concepts for small reception areas
  • Custom foyer design with integrated media technology
  • Unique eye-catchers for effective product presentation

Virtual showrooms: showcase your products online 24/7


Virtual showrooms offer you the opportunity to showcase your products and brand worlds digitally, round the clock. These modern exhibition concepts are flexible, cost-effective and ideal for increasing your reach. We create lifelike 3D visualisations, interactive content and engaging product presentations that impress visitors even online. With a virtual marketing showroom, you can create a digital space that brings your brand to life, regardless of time or place, whilst captivating your audience.

  • Interactive virtual showrooms for digital product presentations
  • 3D visualisations for a realistic representation of your brand identity
  • Flexible and cost-effective, ideal for increasing your reach

Your brand, your stage


A professional showroom design or an impressive foyer layout not only attracts attention but also builds trust in your brand. We develop spaces that showcase your products perfectly whilst clearly conveying your brand message. Through a combination of creative design, modern media technology and unique concepts, we put your products in the spotlight – in a way that suits your business. Our showroom and foyer designs leave a lasting impression and strengthen your competitive position.

  • Showroom design for compelling brand presentations
  • Foyer design for the perfect first impression
  • Spaces that bring brand messages to life on an emotional level

Full-service for showrooms and foyers: everything from a single source


From the initial idea to the final implementation: our full-service offering for showroom and foyer designs ensures that your project is carried out professionally and efficiently. We take care of the entire planning, design and technical fit-out, so that you can concentrate on what matters most. Our team takes care of the architecture, media technology, content and coordination of all trades to create impressive presentation spaces. With us, you get everything from a single source – for maximum impact and optimal results.

  • Concept, planning and implementation from a single source
  • Innovative media technology and creative content included
  • Comprehensive solutions for impressive presentation spaces

Questions and Answers


What are the benefits of a professionally designed showroom?

A professionally designed showroom offers more than just a display area. It creates an inspiring environment that showcases your products to their best advantage and brings your brand to life. Customers experience your values, innovations and achievements first-hand, which builds trust and generates enthusiasm. A well-thought-out showroom design and modern media technology also ensure an emotional connection and lasting impressions. In this way, you not only strengthen your brand but also your competitive position.

Are there cost-effective solutions for little showrooms?

Yes, impressive showrooms can be designed even on a limited budget. By using space-saving furniture, integrated media technology and creative concepts, we maximise the impact even in limited spaces. Small and medium-sized enterprises in particular benefit from these solutions, as they are cost-effective and flexible to implement. With a well-thought-out showroom design, even small presentation spaces can showcase your products and your brand professionally and leave a lasting impression.

What kind of media technology is used in a modern showroom?

A modern marketing showroom utilises innovative media technology to present products and brands in a striking way. This includes interactive touchscreens, large-format LED walls, projection systems and virtual reality solutions. These are complemented by digital applications such as product videos, 3D animations and interactive presentations, which bring complex content to life. The right technology ensures that your visitors are engaged on an emotional level and that your messages are conveyed clearly and memorably.

What defines a modern exhibition concept?

A modern exhibition concept combines innovative media technology, creative design and a clear brand message. The focus is on spaces that not only inform but also appeal to the emotions and create memorable experiences. This includes interactive elements, flexible presentation solutions and a harmonious blend of architecture and technology. A good concept ensures that you can design a showroom that showcases your products to the full and leaves a lasting impression of your brand.

What distinguishes virtual showrooms from traditional ones?

Virtual showrooms offer digital brand and product experiences that are available regardless of time and place. Unlike traditional showrooms, they do not require a physical space, but instead use 3D visualisations, interactive content and online technologies to present products in a striking way. This enables you to reach a wider audience and present complex information in a visually clear manner. Whilst traditional showrooms impress with their tactile qualities and physical presence, virtual showrooms score highly on flexibility and cost-effectiveness.

Further services


Trade Fair Construction


Trade Fair Eyecatcher


Exhibition Stand Design


Feedback


  • Professional, creative and solution-focused – Commacross impresses with bespoke consultancy and implementation that is in tune with the target audience.


    Daniel Steinborn

    Dräger Safety AG & Co. KGaA
    Marketing Manager Communication, Emergency & Rescue Services

  • By developing an interactive 3D visualisation, we were able to take our product presentation to a whole new level with Commacross. The team quickly grasped the technical complexity of our products and impressed us with their hands-on approach – even within a very tight deadline.


    Andrea Wirth

    GRENZEBACH Maschinenbau GmbH
    Corporate Marketing & Communication

  • For years, Commacross has been creating market and product animations for us that get straight to the heart of our messages. Our exhibition stand was designed in a creative and cohesive way – that’s exactly what makes working together a pleasure.


    Gina Maas

    Kendrion GmbH
    Head of Marketing

  • Working with Commacross is straightforward and solution-focused. They quickly understand our requirements and implement them professionally.


    Astrid Winkeler

    Storopack Deutschland GmbH + Co. KG
    Head of Corporate Communications and Global Support Marketing

  • I have been working successfully with the Commacross team for almost 10 years now. They consistently come up with fresh ideas for engaging live communication, offer flawless organisation and show a high level of personal commitment. It’s great fun and ensures we receive really positive feedback on our events from our clients.


    Mathias Büttner

    Citrix
    Marketing Director for Central Europe

  • For years, we have valued Commacross’s creativity and dedication, particularly when it comes to the highlight displays and digital media for our flagship trade fairs. The team does a really good job.


    Ramona Augusto

    Bitzer
    Head of Events, Digital Media and Promotions

  • Commacross has been our partner for media development and the design of our exhibition stand since 2019. We value the creative dialogue and the smooth collaboration.


    Kerstin Löffler

    Faller Packaging
    Head of Marketing & Innovation

  • Commacross provided us with excellent support for the presentation of our world-first innovations at the ISH trade fair. Innovative media technology, engaging content and a striking presentation.


    Peter Schönenberger

    Sauter
    Head of Marketing and Product Management

  • Eberhard Freiensehner and his team are a key agency partner for us. Digitalisation is a major challenge for Zehnder, and Commacross offers a range of solutions for successful marketing at trade fairs and events.


    Heiko Braun

    Zehnder Group Deutschland
    Geschäftsführer

  • Commacross offers innovative trade fair communication solutions. We use the Commacross trade fair app for internal team briefings. It’s a brilliant solution for faster communication.


    Waldemar Witulski

    ZF
    Referent Messen und Ausstellungen

  • Our 50th AUMA anniversary was a huge success for our customers, partners and staff. The imaginative event concept and the focused project management over a period of almost two years ensured this.


    Markus Zeller

    AUMA
    Leiter Werbung

  • We had a very good feeling right from the first meetings, and we haven’t been disappointed. Commacross is a partner for the future.


    Jan Friedrich

    Bucher Hydraulics
    Head of Marketing

  • Commacross is a fast, flexible and consistently dedicated partner. An agency you can always rely on.


    Sandra Parpan

    ARGO-HYTOS GmbH
    Group Marketing Service & Communication

  • Developing the interactive web app product presentation went very smoothly with Commacross. The web app ran smoothly throughout the three days of the trade fair; we had no downtime.


    Stephan Dürr

    Hummel AG
    Head of Marketing & Communications

  • Your dedication and patience helped to make our company anniversary an unforgettable event. Your professional support, both in managing the attendees and on the day itself, was outstanding. We highly recommend Commacross.


    Das Team von City Clean

contact

We’d be happy to help

Please contact us for a no-obligation consultation. Tell us about the trade fair, the stand size and the dates — we’ll get back to you within one working day with an initial assessment.

Eberhard Freiensehner, CEO

+49 (0) 7621 154 29 20