YOUR MediA-AgenCY


Interactive product presentations for trade fairs and sales

Presenting complex products in a digital, interactive and accessible way

Through interactive product presentations, we bring machinery, plant and technically sophisticated products to life digitally. Whether it’s a digital product presentation, an interactive 3D product presentation, 3D product visualisation or a touchscreen application: functions, variants and technical relationships can be clearly illustrated and explored interactively.

Our solutions are used as digital trade fair presentations, at trade fairs and events, in sales, during customer meetings, in showrooms or online. This enables complex products to be presented in a way that is easy to understand and ensures that information is made accessible in a targeted manner.

Our interactive presentations at a glance:

  • Customised interactive product presentations
  • 3D product visualisation and intuitive navigation
  • 3D product worlds for trade fairs and events
  • For touchscreens of all sizes
  • Online and offline use

Interactive product presentations


Our completed projects for trade fairs and sales

Interactive presentation


Attract maximum attention to your trade fair sales stand: an interactive presentation combined with a speaker creates engaging customer interactions and leaves a lasting impression.

Product presentation on a touch screen


Give your visitors the chance to experience your products for themselves: interactive touch-screen solutions make your trade fair presentation intuitive and engaging.

Interactive virtual exhibition stand


Make the most of digital opportunities to showcase your products even after the trade fair has ended. With virtual exhibition stands, you can reach customers worldwide.

Gamification elements


Add a touch of fun: interactive games help you engage your target audience on an emotional level and create a unique trade fair experience.

Shiftscreen – A dynamic display solution for trade fairs, events and showrooms


Maximum flexibility. Multi-format display. Content tailored to your requirements

The Shiftscreen is our modular high-visibility display solution for events, trade fairs and presentations – ideal for actively and effectively showcasing product messages.
Thanks to its movable mechanism and variable display options, the Shiftscreen instantly grabs attention and ensures a modern brand presence with a strong visual focus.

We adapt the content flexibly:
from traditional video to interactive 3D product presentations.
Perfect for brands that want more dynamism, greater visibility and a more immersive experience.

Shiftscreen – Product presentation with movement and depth


The Shiftscreen combines high-quality display technology with a motorised mechanism that brings content to life in an engaging and emotive way. Ideal as a display for highlight zones, product spotlights, eye-catchers or digital product presentations at any exhibition stand.

Ideal for

  • Trade fair appearances & live presentations
  • Digital product presentations
  • Showrooms & visitor areas

Highlights & Benefits

  • Dynamic presentation thanks to motion mechanics
  • Strong visual impact
  • Ideal for product stories and feature showcases

Hardware included

  • Shiftscreen display module
  • Motorised movement mechanism
  • Media player for content playback

Optional services

  • Delivery, set-up and dismantling
  • On-site technical support
  • Bespoke content production

Product video | Animated features | 3D sequences | Interactive presentation

Efficient sales with modern sales tools


Efficiency is a crucial factor in sales. Interactive presentations enable you to optimise your communication and boost the success of your sales strategy. Our solutions support your sales presentations by conveying products and services in an intuitive and clear manner. Thanks to their flexible use across various devices such as tablets, smartphones or touchscreens, our interactive product presentations are ideal for use at trade fairs, in sales or during customer visits. This enables you to reach your target audience more quickly and effectively – anytime, anywhere.

  • Interactive tools for sales and trade fair presentations
  • Digital presentations that work on all devices
  • Clear visualisations for complex content

Digital solutions for trade fairs and sales


Interactive presentation tools showcase your products and services to great effect. Whether at trade fairs, in sales or at client events, they offer an impressive way to convey content in an engaging and accessible manner. Our tools combine innovative technologies such as 3D visualisations, animations and touch-based applications to make your interactive trade fair presentation unforgettable. They are versatile and perfectly tailored to the requirements of modern trade fair and sales strategies.

  • 3D visualisations and animations for striking product displays
  • Touch-based applications for intuitive and interactive user experiences
  • Presentation tools for trade fair displays, sales and events

Innovative marketing for a successful trade fair presence


A successful trade fair presence requires interactive marketing solutions that grab attention and make a lasting impression on your target audience. With interactive presentations, gamification elements and digital tools, you can create experiences that people will remember. Our solutions combine modern design with innovative technologies to showcase your brand to its best advantage. From digital invitations to interactive product presentations, we ensure that your trade fair presence is a resounding success.

  • Digital product presentations with interactive elements
  • Interactive trade fair presentations on touchscreens
  • Gamification tools for playful interactions

Strategies for innovative marketing that inspires enthusiasm


Interactive marketing is setting new standards for trade fair appearances and sales strategies. Through innovative presentation tools, 3D visualisations and gamification elements, you can create memorable experiences that leave a lasting impression on your target audience. Our interactive product presentations combine emotional storytelling with modern technology to ensure maximum attention. Whether at trade fair presentations, customer events or in sales – interactive marketing solutions boost brand awareness and increase reach.

  • Emotional storytelling with interactive presentations
  • Gamification elements to strengthen audience engagement
  • Modern technologies to boost brand awareness

Awareness and reach through interactive presentations


A strong presence at trade fairs and in sales starts with interactive presentations that capture attention and position your brand effectively in the long term. Our solutions help you communicate complex content clearly and comprehensibly, whilst creating an emotional experience. With interactive presentation tools and innovative technologies, you can optimise your sales presentations and increase the reach of your marketing activities.

  • Eye-catching sales with interactive presentations
  • Relevant information combined with an emotional presentation
  • Flexible use guarantees success across all sales channels

Interactive sales support at the point of sale


Touchscreen displays


Interactive product information right next to the product on the shelf

Touchscreens on the shelf provide a digital extension of your product presentation. Positioned directly next to the product on sale, they allow customers to access demonstration videos, detailed information and operating instructions – at precisely the moment they are making their purchasing decision. These smart displays encourage customers to make a purchase by providing relevant information at just the right moment. Ideal for products that require explanation or new additions to the range.

Large-screen touch displays


An emotional brand experience at the point of sale

Large-format touch displays transform retail spaces into emotional experience zones. Whether promotional videos, animated product demonstrations or interactive applications – the striking visuals on large screens attract attention, build trust and deliver an immersive brand experience. Perfect for showcasing innovation and quality and strengthening brand loyalty at the point of sale.

Tablet stations


Digital assistance for informed purchasing decisions

Tablet stations bring digital advice directly to the point of sale. Customers can compare products, check features or find the right solution using guided selling – intuitively and at any time. The interactive assistants complement the sales conversation and offer a smart solution for modern self-service with a personal touch.

Questions and Answers


What are interactive product presentations?

Interactive product presentations are digital solutions that enable users to explore products independently. They utilise innovative technologies such as 3D visualisations, touchscreens and animations to present content in a clear and memorable way. These presentations encourage active engagement from the target audience and convey complex information in an intuitive and appealing manner. They can be used flexibly on a range of devices, from smartphones and tablets to large exhibition displays.

Why are interactive presentations more effective than traditional ones?

Interactive presentations offer a personalised and active user experience that traditional presentations cannot match. Through the use of touchscreens, 3D visualisations and gamification elements, they engage the target audience more effectively and hold their attention. Furthermore, complex information can be conveyed clearly and tailored to the individual needs of users. This interactivity improves communication, boosts retention and leaves a lasting impression on your customers.

What benefits do innovative presentations offer the sales team?

Interactive presentations make complex product details easy to understand and provide a flexible tool for use in sales. They enable you to address customers in a targeted and personalised manner by presenting products clearly on tablets, smartphones or large screens. The interactive design enhances your sales presentation and ensures that customers are actively engaged. Furthermore, interactive presentations can be shared directly with customers to leave a lasting impression.

Which tools are best suited for trade fairs?

There are numerous interactive tools available for trade fair marketing that enhance your presentation. Touchscreen applications allow visitors to explore products for themselves, whilst 3D visualisations present complex content in a clear and engaging way. Gamification elements, such as trade fair games, create playful interactions and capture visitors’ attention. Digital trade fair invitations and virtual exhibition stands extend your engagement with your target audience both before and after the event. With these tools, you can create impressive trade fair presentations and optimise your sales at the event.

How can gamification elements be used in interactive marketing?

Gamification elements introduce playful interactions into your marketing and make presentations at trade fairs or in sales particularly memorable. With trade fair games, interactive quizzes or product puzzles, you can actively engage visitors and draw attention to your brand. These approaches foster customer loyalty and increase interaction with your products. Gamification makes it possible to convey complex content in an entertaining way, whilst at the same time strengthening the emotional connection with your target audience.

Other services


Media Installation


3D Product Visualizations


Touch Games


Feedback


  • Professional, creative and solution-focused – Commacross impresses with bespoke consultancy and implementation that is in tune with the target audience.


    Daniel Steinborn

    Dräger Safety AG & Co. KGaA
    Marketing Manager Communication, Emergency & Rescue Services

  • By developing an interactive 3D visualisation, we were able to take our product presentation to a whole new level with Commacross. The team quickly grasped the technical complexity of our products and impressed us with their hands-on approach – even within a very tight deadline.


    Andrea Wirth

    GRENZEBACH Maschinenbau GmbH
    Corporate Marketing & Communication

  • For years, Commacross has been creating market and product animations for us that get straight to the heart of our messages. Our exhibition stand was designed in a creative and cohesive way – that’s exactly what makes working together a pleasure.


    Gina Maas

    Kendrion GmbH
    Head of Marketing

  • Working with Commacross is straightforward and solution-focused. They quickly understand our requirements and implement them professionally.


    Astrid Winkeler

    Storopack Deutschland GmbH + Co. KG
    Head of Corporate Communications and Global Support Marketing

  • I have been working successfully with the Commacross team for almost 10 years now. They consistently come up with fresh ideas for engaging live communication, offer flawless organisation and show a high level of personal commitment. It’s great fun and ensures we receive really positive feedback on our events from our clients.


    Mathias Büttner

    Citrix
    Marketing Director for Central Europe

  • For years, we have valued Commacross’s creativity and dedication, particularly when it comes to the highlight displays and digital media for our flagship trade fairs. The team does a really good job.


    Ramona Augusto

    Bitzer
    Head of Events, Digital Media and Promotions

  • Commacross has been our partner for media development and the design of our exhibition stand since 2019. We value the creative dialogue and the smooth collaboration.


    Kerstin Löffler

    Faller Packaging
    Head of Marketing & Innovation

  • Commacross provided us with excellent support for the presentation of our world-first innovations at the ISH trade fair. Innovative media technology, engaging content and a striking presentation.


    Peter Schönenberger

    Sauter
    Head of Marketing and Product Management

  • Eberhard Freiensehner and his team are a key agency partner for us. Digitalisation is a major challenge for Zehnder, and Commacross offers a range of solutions for successful marketing at trade fairs and events.


    Heiko Braun

    Zehnder Group Deutschland
    Geschäftsführer

  • Commacross offers innovative trade fair communication solutions. We use the Commacross trade fair app for internal team briefings. It’s a brilliant solution for faster communication.


    Waldemar Witulski

    ZF
    Referent Messen und Ausstellungen

  • Our 50th AUMA anniversary was a huge success for our customers, partners and staff. The imaginative event concept and the focused project management over a period of almost two years ensured this.


    Markus Zeller

    AUMA
    Leiter Werbung

  • We had a very good feeling right from the first meetings, and we haven’t been disappointed. Commacross is a partner for the future.


    Jan Friedrich

    Bucher Hydraulics
    Head of Marketing

  • Commacross is a fast, flexible and consistently dedicated partner. An agency you can always rely on.


    Sandra Parpan

    ARGO-HYTOS GmbH
    Group Marketing Service & Communication

  • Developing the interactive web app product presentation went very smoothly with Commacross. The web app ran smoothly throughout the three days of the trade fair; we had no downtime.


    Stephan Dürr

    Hummel AG
    Head of Marketing & Communications

  • Your dedication and patience helped to make our company anniversary an unforgettable event. Your professional support, both in managing the attendees and on the day itself, was outstanding. We highly recommend Commacross.


    Das Team von City Clean

contact

We’d be happy to help

Please contact us for a no-obligation consultation. Tell us about the trade fair, the stand size and the dates — we’ll get back to you within one working day with an initial assessment.

Eberhard Freiensehner, CEO

+49 (0) 7621 154 29 20